My Aunt’s House is a non-profit organization that provides clothing, school supplies, and holiday gifts for underprivileged children.
The Problem:
My Aunt’s House has faced a slump in donations and overall interaction with donors and beneficiaries. The goal of this project was to create design solution that highlights some of the organizations benefits and attracts more donors to the brand.
The Solution:
A general uplift PSA and brand redesign that provides more insight into what exactly the organization does and drives more community interaction impression to the brand.
Dynamic logos for school supply and holiday annual programs.
New tag designs for the Community Signature Series.
PSA Marketing Campaign:
Digital advertisement campaign
